20 Media & Entertainment Influencers Broadcasting Trends in 2024

Key Talking Points
  • With $26 billion in marketing budgets, influencers now lead the entertainment industry, eclipsing traditional media.
  • Almost half of Gen Z makes purchases influenced by digital personalities, underscoring creators’ impact on consumer choices.
  • Stars like MrBeast, Zach King, and The Sidemen redefine entertainment with unique storytelling and strong brand loyalty.
March 13, 2024
< 12 minutes
creators and Talent
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