10 Rising Stars to Watch Out for in 2024

Key Talking Points
  • 2024 will see 44% of advertisers and 25% of brands boost their influencer marketing budgets.
  • Brands have the opportunity to partner with rising creators across diverse niches before they gain mainstream recognition.
  • Featured creators like Justin Ellen, Lindsay Nikole, and Dani DMC bring authenticity and unique engagement to brand collaborations.
  • Influencer marketing offers significant growth potential, with an average return on ad spend (ROAS) exceeding 6x.
January 4, 2024
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